• Steve Huffman

One Sentence Goal



In January many people kick off the goals they dreamt up towards the end of the year. I’ve used many goal setting techniques over the years, from creating a list, to focusing on a word for the year and many things in between. After 20+ years of setting goals what I’ve realized is if you can’t boil them down to a single sentence then you risk not being clear, losing focus and not remembering what you are really trying to achieve. It’s an elevator sentence for your goals – if your boss were in an elevator and asked what you are trying to accomplish this year, what would you say? If you teenage son asks you what you are trying to accomplish this year, what would you tell him?

Teams will follow you into an uncertain future with a clear message, but will rarely follow an uncertain message into anywhere worth going.

Boil your annual goals or project goals into a single and impactful sentence that has specific details within it.